This large 11' long double sided neon sign was original from the late
1940s famous "The Westerner Club" in the Chula Vista city of San Diego
county California. The features a young cowgirl making a jump with her
This sign was purchased by Mike Queen as one of San Diego's finest and
last surviving pieces of sign art in 1987. Queen's rescue of the The
Westerner Club Icon is a good example of the detective work that once
made up the skyline in post war Southern California
Peter Luitjens the original painter of the sign was hire to repaint one
side of the sign in 1987, he left intact the bullet hole put there years
ago by a rowdy club customer. He also signed his work.
The sign was then purchased by Harvey Schwartz in 1991 where it was used in television and movies for about 20 years.
Overall, this is a great example of visually descriptive advertising of its era.